Brand: Holy Beans
Year: 2020
Personal Project

Designing and creating a fun, creative and effective logo for a coffee brand and café with a modern, alternative personality. The brand name 'Holy Beans' allowed me to run with the idea of designing an angelic single coffee bean not only in the logo but in the text, too. By applying a textured logo, it permits a rustic yet realistic feel whilst equally keeping the branding funky with a modern twist.

Observable below are a series of trial sketches in the blueprint stages of creating this coffee brand and a short animation of how I envisioned the promotion of the brand on social media platforms.


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